Emma Raducanu

British tennis star Emma Raducanu, who was the 2021 US Open Champion, is our global brand ambassador.

We’ve teamed up as part of a multi-year collaboration. We’ll partner with Emma to work on sports initiatives and financial opportunities for young people. She’ll also start appearing in some of our marketing campaigns.

Our partnership is anchored in our shared interests of championing internationalism, inclusivity and opportunity for young people.

Hear more (duration 1:23) Emma talks about the partnership

A long relationship

Emma and her family are long-standing HSBC customers – and she has a long-standing tennis connection to HSBC too.

Before her historic US Open victory, Emma won the ‘HSBC Road To Wimbledon’ South-East Regional tournament back in 2015.